From the field
Blog
Sales methodology, CRM thinking, and notes from building superglass.
- methodologysales-leadership
MEDDIC Can Diagnose Your Deal. It Can't Cure It.
MEDDIC tells you whether a deal is worth pursuing. It doesn't tell you how to run it.
28 August 2026·2 min read - coachingsales-leadership
Sales Coaching, Not Data Archaeology
Managers spend their 1-on-1s reconstructing deals instead of coaching them. Here's why that keeps happening, and how to get the time back.
19 August 2026·5 min read - methodologysales-leadership
Why Your Sales Methodology Is Collecting Dust
Most sales teams have a methodology. Almost none of them use it consistently. Here's why, and what to do about it.
27 July 2026·4 min read - methodologysales-leadership
We Are Building superglass
We're not building another CRM. Here's the gap we keep seeing from two different sides of the table — and why we think closing it means merging the methodology into the work, not layering it on top.
15 July 2026·4 min read